Jen Menchaca began Nation LTD after re-creating her favorite t-shirt, her dad's old white v-neck. The new shirt was a vintage fitted version of the classic men's v-neck. The popularity of the comfortable and simple t-shirt launched Nation LTD's success. Nation LTD focuses on creating basic garments with a modern feel that are comfortable and fit every women's lifestyle. Menchaca pulls her inspiration from her mother, Mary Lou Menchaca, and her effortless style.